SékouWrites
Launches New Automotive Website
~
Founder of SimplyRides.com expands automotive publishing empire with
launch of BumperCandy.com ~
(New
York, NY—April 12, 2013)
Author, journalist, former Uptown
Magazine
editor and founder of SimplyRides.com,
SékouWrites, has expanded his automotive-lifestyle business with the
launch of BumperCandy.com,
a multicultural women’s-interest website featuring beautiful cars
and the lifestyle that comes with owning them. BumperCandy.com
joins SimplyRides.com
under the banner of Sékou’s newly created Dubbnet Networks, an
assortment of automotive lifestyle websites tailored to audiences
with unique interests.
“Ironically,
my childhood career goal was to be a car designer,” says Sékou
about his newfound path. “Later, when I was the Managing Editor of
Uptown
Magazine,
I edited the car section to reach an audience of folks who are
interested in cars but aren’t very interested in what’s under the
hood. Once I started writing the car section myself, several women
told me that they liked the way I covered automotive and I realized
there was a niche for readers who care about the aesthetics and
lifestyle associated with automobiles but don’t like to get bogged
down by car jargon.”
Sékou
left Uptown
in late 2011 to create SimplyRides.com,
which
provides
automotive videos, celebrity interviews, and test drive reviews in
layman’s terms, providing car lovers with exciting content without
the confusing technical jargon and “industry speak.” The newly
unveiled BumperCandy.com
offers similar lifestyle and automotive coverage specifically for
multicultural women. For example, the site has a #Girlcrush Drive
column, which features notable women test-driving cars that resonate
with their personality.
Read more after the jump!
With
Dubbnet’s two marquee sites now fully active, and twenty additional
websites in Beta testing, the network already receives more than 9
million page views and 2.6 million unique visitors per month. Other
Dubbnet websites include CelebrityTransit.com,
which focuses on celebrities and their cars, and
BucketlistWheels.com,
which profiles luxury cars that every driver should have on his or
her bucket list.
The
creation of Dubbnet Networks and its newest site (BumperCandy.com)
were announced on April 8 at the 2nd
Annual SimplyRides.com New York Auto Show Mixer
at Raw Space Gallery in Harlem. This year, the event was co-sponsored
by Cadillac and featured the 2013
Cadillac XTS,
which attendees had the opportunity to experience on site. TV
personality and best-selling author Harriette
Cole
hosted the event, which was attended by such noteworthy influencers
as interior designer Sheila
Bridges,
ConcreteLoop founder Angel
Laws,
theHotness founder Nicole
Moore,
actress Napiera
Groves,
singer Rachel
Walker,
Haute Giving founder Latoya
Henry, and
furniture designer Scott
Tucker.
Additional
sponsors included Uptown
Magazine, Raine Magazine,
Diane Da Costa,
and The
Ailey Extension.
100% of the donations collected at the event were given to The
Brotherhood/Sister Sol,
a nonprofit comprehensive youth development organization. [PHOTO
CREDIT: Brittney M. Walker]
#
# #
About
Dubbnet: SimplyRides.com
and BumperCandy.com serve as the anchor websites of Dubbnet
Networks, an automotive lifestyle content network
that offers a wide range niche automotive content for an
affluent, multicultural audience. NOTE: The annual SimplyRides.com
New York Auto Show Mixer is not formally a part of the New York
International Auto show
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